Event

Join the Danish Living Room- The most important design event in Spain

Casa Décor is a platform for interior design, trends, and lifestyle, with a unique format, taking place every year in Madrid. For 6 weeks, the Exhibition opens to the public in an iconic and unique building, which accommodates fifty decorated spaces. This year, Denmark will have its own curated room showcasing Danish companies.

CASA DÉCOR is the most important interior design event in Spain. It is a showcase of the latest trends in interior design, with more than 50 interior designers participating every year. This year the event can celebrate its 30th anniversary which obviously makes it a unique occasion.

The exhibition will take place in a magnificent building on Goya Street, one of the most commercial and lively streets in the Salamanca district, the luxury neighbourhood of Madrid.

Designers rebuild completely the rooms by creating extremely creative and high-end spaces where they display top products from the brands participating – for instance by creating real bedrooms, living rooms, kitchens, children´s playrooms, etc.

THE DANISH ROOM

The Embassy of Denmark in Spain, Confederation of Danish Industry and Creative Denmark invite Danish companies to attend at the Danish Room. It will be located in a spacious corner at the chamber facing Goya Street and Conde de Peñalver street, on the fifth floor. A beautiful and luminous space, with two balconies and two double windows facing both streets.

The Danish Room is a turnkey solution providing you with a platform to present your company and products/solutions as well as practical advantages in terms of planning and participation in the exhibition.

CURATOR AND PROJECT

The Danish Room will be designed by one of the most renowned interior designers in Spain, Erico Navazo. Erico has been included in AD Spain magazine’s Top 100 Designers of the year. He has a long experience designing both residential spaces as hotels and restaurants. He has participated in Casa Décor several times, and has several times been awarded for his designs. Livability and sustainability will be the cornerstones of the Danish room. Both are consequences of innovation, conscious design, and technology development. It will be a holistic approach wrapping together the Danish DNA values.

WHY JOIN?

CASA DÉCOR is the most prestigious design event in Spain and the best platform to present a coordinated image of the sustainable and high-quality Danish brands, both small and large ones. Participating in the event gives the brands great exposure to both professionals and the public. The specific features of the project, being a historic building, and a real interior design project with all the brands in a full Danish design space give a strong and very realistic view of Danish living and design.

YOU WILL GET

By joining the Danish Room, you will get:

  • An implemented prestige project curated by Erico Navazo to showcase your products the best possible way.
  • Official invitations to key stakeholders within the industry to secure valuable exposure.
  • Reception at Casa Décor or at the Ambassador’s residence for VIPs (journalists, architects etc.)
  • Dedicated landing page and an Instagram Account
  • Marketing campaign to promote the project in special s design media.
  • Professional photographic and video recording of the Danish Room.
  • Exposure by design orientated press (AD, ELLE Deco, Vogue Home, etc.) and also by general media.
  • Coordination of services provided by the exhibition organisers including exhibition catalogue.
  • Coordination of hotel reservations and travel proposal by BCD Travel.

WHO SHOULD JOIN?

The event is highly relevant for companies within the broad spectrum of design and construction. Companies working in relation to the areas mentioned below are recommended to join

  • Materials
  • Lightning/Technology
  • Furniture
  • Floor/Wall Coverings
  • Textiles
  • Accessories

Read more about Casa Décor here

PACKAGES

The Trade Council will be co-funding the project and will assume 75% of the total cost of all activities, services, fees, etc. for the event. Companies participating will only have to pay 25% of the budget.

Fees per company will be assigned according to its participation in the exhibition:

  1. Big Furniture or installation: DKK 25.000
  2. Small furniture or group of Accessories: DKK 19.000
  3. Small Accessories: DKK 10.000