Could Singapore be the next move for your business?
Singapore is currently experiencing a new dawn as a regional business hub. This comes as a direct consequence of China’s declining appeal to foreign investors due to continued Covid-19 restrictions and political tensions with the United States

Many companies have already relocated regional headquarters out of China. Singapore is the top destination. It is strategically located in the center of Asia, enabling easy access to surrounding markets. The government’s business-oriented approach and competitive tax environment also makes it a preferred choice.
But is Singapore a viable alternative to being in China?
What is the strategic motivation, and the on-the-ground implications, of shifting your presence from China’s massive industry complex to a city-state consisting of less than 6 million people? How do you set up shop in Singapore while maintaining your Chinese business? What does Singapore’s home market have to offer? Is it a gateway to emerging markets in South-East Asia?
Join the webinar to get useful insights and advice.
AGENDA
9:30 Welcome
Peter B. Hansen
9:35 Keynote: Singapore’s political and economic development
Jørgen Ørstrøm Møller
9:55 Keynote: Current business opportunities in Singapore for Danish companies
Mark Perry, Head of Trade at the Embassy of Denmark in Singapore
10:15 Break
10:20 Panel Discussion: Can Singapore compete with China as a regional business hub?
Moderator: Peter B. Hansen
Panelists:
- Jørgen Ørstrøm Møller
- Mark Perry
- Zennon Kapron
- Steffen Egelund
11:00 End of webinar
SPEAKER
Peter Bøgh Hansen is the Director of Sense China, the Confederation of Danish Industry’s project and policy unit in China Peter has lived and worked in China for 16 years, and he has previously been in charge of e commerce portal EasyBizChina and public affairs agency ChinaCabinet

Peter Bøgh Hansen
Director of Sense China, the Confederation of Danish Industry’s project and policy unit in China
SPEAKER
Jørgen Østrøm Møller is a prominent voice in political economy and international relations debates and has lived many years in Singapore He has a long career in diplomacy where h e worked with the E U from 1971 to 1997 and as state secretary from 1989 to 1997 He was ambassador to Singapore and Brunei Darussalam from 1997 to 2005 and from 2002 also Australia and New Zealand residing in Singapore He is also Member of Global Advisory Council of The World Future Society, Board of Governors ASEF (Asia Europe Foundation), and ASEM Vision Group from 1998 to 1999 He now is a Visiting Senior Research Fellow, Institute of Southeast Asian Studies ( Singapore since 2005 and Senior Fellow, Ministry of Foreign Affairs Diplomatic Academy He is Adjunct Professor at Copenhagen Business School and at Singapore Management University Jørgen is also Chairman of the Advisory Board, Asia Research Center, Copenhagen Business School Jørgen Ørstrøm Møller holds an Honorary Degree from the university of Copenhagen

Jørgen Østrøm Møller
SPEAKER
Mark Perry joined the Danish Embassy in Singapore in 2018 as a Commercial Advisor within the Trade Council and is now team leader for the Embassy’s commercial activities as Head of Trade Sector Expert In his role, Mark is responsible for assisting Danish companies in entering and/or expanding their market presence with a focus on the green growth sector in Singapore and Southeast Asia. Before joining the Embassy, Mark worked as Vice President Business Development Sales, Asia, for the Danish water technology company Aquaporin

Mark Perry
Commercial Advisor
SPEAKER
Zennon Kapron is the Founder and Director of Kapronasia one of Asia’s leading providers of consulting services focusing on the fintech industry Zennon has been involved in financial technology for over 20 years and covers all topics fintech and blockchain Before Kapronasia Zennon was the Global Banking Industry Manager for Intel based out of Shanghai, China and, prior to Intel, was the CIO for Citigroup Portugal Zennon has testified in front of the U S Congress on issues of China fintech and is the author of ‘Chomping at the Bitcoin The History and Future of Bitcoin in China’ published by Penguin He holds a B S in Computer Science from Syracuse University and an MBA from INSEAD and is currently based in Singapore

Zennon Kapron
Founder and Director of Kapronasia
SPEAKER
Steffen Egelund is a founding partner and current CEO of Media Track He has two decades of experience in the Asian media and tech environment He started, scaled and sold a Danish media monitoring company and was the CEO for an Asian PR agency with offices in Singapore, Shanghai and Kuala Lumpur for five years Steffen was previously Head of Campaigns at the Danish Parliament for a political party He as served as CEO for Media Track since 2010
