Wind Energy - Fighting Misinformation about Wind
11.45-12.30
Credible, constructive and efficient ways to bust myths and misconceptions
Public debate around wind energy is increasingly shaped by misinformation, unverified claims, and emotionally driven narratives. Across Europe, myths about health impacts, biodiversity, economics, and grid stability continue to influence public perception and political decision-making.
This workshop explores some of the most common misinformation narratives surrounding wind energy and examines why they spread so effectively. Using examples from several European countries, participants will gain insight into how misinformation affects public acceptance and the broader energy transition.
The session will also focus on practical responses and collaboration. How can companies, industry organisations, and communicators address misinformation in a credible and constructive way? As an interactive workshop, the session will include discussion and exchange of experiences, with a focus on identifying opportunities for joint initiatives and stronger cooperation across the sector.
Presentation
The State of Wind Dis- and Misinformation in Europe (WindEurope’s new report)
- Aramis Zinke, Senior Strategic Communications Officer, WindEurope
Panel discussion
- Amisha Patel, Head of Secretariat, Global Offshore Wind Alliance (GOWA)
- Pernille Mortensen, Vice President, Head of Global Partnerships & Engagement, CIP
- Steen Hommel, Executive Vice President, Government and Partnerships, Terma
Moderator
Esther Margrethe Lynard, Senior Advisor, Green Power Denmark