Building Resilient Account-Based Strategies for Success

From evolving buyer expectations and AI disruption to operational excellence and long-term customer value, this full day event offers fresh insights into what it takes to succeed with Account-Based Strategies in today’s B2B landscape.

Whether you’re building your strategic account program from the ground up – or looking to mature and scale what’s already in place – this is your chance to learn from experts, share experiences, and benchmark with peers across industries.

What to expect

• Gain a clear overview of the key market forces reshaping B2B sales
• Understand why today’s buyers demand a more account-centric approach – and what it looks like in practice
• Hear how B2B leaders are designing high-performing Strategic Account Management (SAM) organizations
• Reflect on your own organization’s maturity and readiness for Account-Based Selling
• Get inspired by real-world strategies, frameworks, and pitfalls to avoid
• Join talks and reflections, peer exercises, and open Q&A with experts and practitioners

Who should attend

This summit is for commercial leaders and practitioners working with B2B strategy, enterprise sales, strategic accounts, or customer success – whether you're in the early stages of building an Account-Based approach or looking to elevate an existing SAM setup.

Secure your spot

Join us on September 8, 2025, and walk away with insights, tools, and connections that will help you future proof your B2B strategy.

Spots are limited – sign up today to secure your seat at this summit.

We look forward to seeing you!

The full program will be updated on this page as we get closer to the event date.

Co-hosted by Dansk Industri and ARPEDIO
This event is a joint effort by Dansk Industri and ARPEDIO, combining industry insight with hands-on expertise to bring you the latest in Account-Based Strategy.